How to come up with a great business idea

You are currently viewing How to come up with a great business idea

Do you feel like its time for a change? You’ve been in your job for so long now that it all became routine, a bit boring, not challenging enough.

You know there is more in you, and you want to get it out. You would love to start your own business, make the money you deserve if you just had the right idea. You probably have some idea, but you’re not sure if it will work. But if you had the right idea, you would jump on it.

You’re not alone. More and more people do. In the whole of history, there have never been more business start-ups than today, and the numbers are rising.

We also know that many follow others without a real business idea that will work for them. That is also the reason why so many closes down again within the first three years, but that does not need to be. What can you do to avoid that fate but at the same time make your dream of a great business come true?

As you might guess, it all starts with a great business idea. It forms the base of your business and defines the direction.

But what is a good business idea?

How do you know that you’ve got a good business idea?

Like with all the questions, if you need an answer, you have to ask! It’s that simple.

Let’s go through this process step by step:

The first question to ask yourself is:

What do you love to do?

What topics, things and/or activities interest you?
What makes you lose all track of time whenever you engage in them?

The second question to ask yourself is:

What are you wired to do?

What things and/or activities are you very knowledgeable about?
What is easy and effortless for you where others have to work hard at?
(In other words: What things do others notice you are very good at?)

The third question is

What comes naturally to you?

What problems, issues and/or challenges always seem to activate you to move into action to help others solve?

And the fourth question is:

What others are willing to pay you to do?

What subjects, issues, or common problems are other people always asking you to weigh in on or help them solve?

The answers to these questions are the core of your business idea. It includes the things you like, the things you’re good at, the things that get you going and defines your value to others. This is the perfect base for all business ideas.

Take the core item of each answer and write it on a sticky note. Now play with it by putting it in order to create a sentence that describes your idea.

Enjoy the process and look forward to some amazing positive changes in your life.

Have you discovered your perfect business idea?

John Di Stefano

An entrepreneur at heart and founder of the Entrepreneur Academy in Brussels, Belgium. He is teaching and supporting entrepreneurs in the skills every entrepreneur needs to create a better life for themselves and the people around them.

Leave a Reply