Podcast: Download (Duration: 17:44 — 32.5MB)

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In this episode, we are talking about the most important questions you need to ask yourself when running a business. This podcast can touch possible answers. But it might give you the push you need to start building a scalable and successful business.

The question we tackle are the following:

• What do we offer that makes the customer come back over and over? (Recurring Revenue)
• How difficult is it for the customer to leave us and continue with another provider? (Switching Cost)
• Do we earn before we spend? Can we produce on demand/order instead of in advance? Can we create courses on demand? (Earning First)
• Can we use existing infrastructure to reduce costs? Can we host our courses on a platform without advances (Pay by usage)? (Cost Structure)
• Are there others who can create value for us for free? (Other’s Work)
• How scalable is our Business Model before we reach a roadblock? (Scalability)
• How easy is it for competitors to copy our model or break into it? (Competitive Protection)