Tag: customers

The Power of Meditation in Business

Why is meditation such an important part of contemporary business culture? It’s not just about releasing pressure. It’s about creating a mind that’s fit for the task – and bringing value to the way you do business.

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It’s All About Having A Choice

How do you know if a decision you are going to make will deliver the right outcome? When faced with multiple choices the decision becomes even harder…unless you have the facts to back up that decision – and that choice.

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A Question Of Doubt

Did I really do the right thing? Why isn’t this working? If you feel like your business and life aren’t going to plan, then don’t let uncertainty get the better of you. Ask the right questions and you’ll find a solution.

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Does Your Business Make Any Money?

No matter what line of business you’re in, you have to sell to survive. Yet, sales are more than just about making money. They serve as a valuable indicator as to how well your product or service is meeting the needs of your target market.

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Best Small Business Trends

Find your niche and find your fortune. Well, as we all know, it doesn’t necessarily work like that. Besides, as entrepreneurs, it’s not about the money. It’s about the value we create. But which niche is right for you? John di Stefano takes a look at where the savvy start-up might be heading to solve tomorrow’s problems.

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How To Make Good Business Decisions

Wife says: “I thought I told you to turn left at the roundabout, but you went straight on.” Husband says: “I thought I knew a better way, possibly a short cut.” Wife says: “Well done. Now we’re lost!”

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How to grow your business

Starting and running a young business single-handedly demands more than simply multi-tasking. But break down these tasks into separate roles and everything comes more focused.

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The Roles of a Business Owner

To run a successful business means to be good in many areas. Starting with developing the right ideas to managing the existing infrastructure and the technical aspect of the day to day work. Each of those areas requires different skills, but all of them together are vital to run a successful business.

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How to make that perfect elevator pitch

The one thing you as entrepreneurs have to get used to early on in your career is the art of networking. If you go to any of those events or if you just meet someone, the first question you usually get is: “What do you do?”

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The Art of Positioning

Finding your niche means much more than coming up with a business idea. You need to be absolutely clear about the value you will be creating for your customers and define your target market with precision. Get your positioning right – and your customers will love you!

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Do you really need a Business Coach?

If you want to be successful in business, you need to be the best you can be in your field. But as your start-up gains momentum – and you become increasingly involved in all aspects of the business – how do you acquire the skills and knowledge to survive in the future?

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Accountability equals success

Being accountable means so much more than simply reporting back. It’s all about taking responsibility and being driven by your own motivation to meet the goals of your business. Accountability also breeds success. But who are you accountable to if you’re a solopreneur?

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How to be in the right place at the right time

We all know that we can’t be in two places at the same time…yet. But even being in one place, is that the right place as far as that well known maxim of right product, right place, right promotion and right price is concerned? And being in the right place isn’t just about a physical location…

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The language of an entrepreneur

Frustration is one of the biggest hang-ups for entrepreneurs, especially when starting a business. When things don’t go to plan, you get demoralized and your confidence falters. The experiences of one of clients proved that turning negatives into positives is one of the best ways of getting frustration out of your system and turning your life around.

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Do you really want to be an entrepreneur?

Money. Money. Money. Some of us get excited about it. Some of us get exasperated with it – and the lack of it. So what do you do if your dream business is exasperating you? Here are two options that could offer a solution for you…

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How to identify your niche market?

Identifying your niche market is a very important part of your start-up journey and one of the main deciding factors for the direction and success of the business. To better understand the idea of niche marketing you need to decide what is going to work best for you from the beginning.

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My perfect client

Over the last two years, I have worked with a range of people wanting to start a business with varied results. Some went far, started

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How to start your business without being scared?

With all the courage, confidence and creativity needed to start your own business, you’re raring to go. But then something in the back of your mind says “what if…?” Is this really such a good idea? Do I really want to step into the unknown? It’s only natural to have a dose of the fear factor. But there are ways you can overcome this – and live the life you really want to lead.

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Why your business needs goals

Every successful entrepreneur sets out to solve problems – and generate revenue in the process – by setting and achieving goals. Key to this, is ensuring that your personal goals are separate from your business goals.

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